Kathryn Race
I have worked in the PR industry for 20 years and in the latter years as a Marketing Director for the British Potato Council playing a pivotal role in developing consumer marketing strategies and managing effective implementation. My role at Ceres is to facilitate with the strategic positioning for clients to ensure their communication plans are responding to their customers needs now and in the future.
I believe correct strategic positioning and unique communication activities achieve outstanding results and a sustainable competitive advantage.
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Latest News
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Introducing the first fish of the 21st Century: Cobia
For the first time in many years there is a new fish on the menu. Cobia, already popular in South East......
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How to impress at the check out
Women have come clean and confessed to a guilty shopping secret. A new survey reveals that nearly nine out of ten women......
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Dawn Porter Does Potatoes
Dawn Porter is putting her love of potatoes to the test with a challenge to see if she can squeeze them......
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All about LEAF
Set up in 1991, LEAF (Linking Environment And Farming), supports farmers to produce good food, with care and to high environmental standards,......
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Fifth Open Farm Sunday a Fantastic Success!
Fantastic team work from farmers across the country, together with support from the food and farming industry and stakeholders, all contributed to......
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Join your local school for harvesting
Around the country excitement is mounting, as thousands of primary school children prepare to harvest the potatoes they planted back in the......
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Introducing Serious Pig – a first for UK charcuterie
The team at Serious Pig is passionate about delivering the very best flavours and ingredients, and that's something they won't compromise on. ......
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Cobia: A Taste of the Future
At the recent European Seafood Exposition, aquaculture expert Marine Farms launched its freshly prepared marine-farmed Cobia, which is positioned as 'the First......
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Facts About Cobia: The First Fish of the 21st Century
*Cobia's Culinary Benefits* 1) Cobia has a firm white flesh and excellent eating qualities 2) Cobia offers chefs and the food industry almost unlimited......
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Interview your local farmers as they prepare for Open Farm Sunday 2010 – 13 June
Care about your food? We do! That's the message from farmers across the country, as they prepare to open their farm......
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