Cobia: A Taste of the Future

Thursday 13 May 2010

At the recent European Seafood Exposition, aquaculture expert Marine Farms launched its freshly prepared marine-farmed Cobia, which is positioned as 'the First Fish of the 21^st Century'.

A chef, from the Culinary Institute of Norway demonstrated the outstanding versatility of this unique fish. From succulent sashimi and sushi, to simply delicious pan fried fillets, the culinary opportunities for Cobia are almost endless. Carlos Massad, CEO of Marine Farms Vietnam, explained: "Unlike many fish, Cobia can genuinely be prepared equally successfully in very different ways. The firm white flesh is easily and accurately sliced - essential for the sashimi and sushi markets, but Cobia is also very appetising served roasted, grilled, steamed or poached. My personal favourite though, is to simply pan fry Cobia and serve with a squeeze of fresh lime and freshly ground black pepper."

Marine Farms believe that the combination of flavour, versatility and convenience means farmed Cobia has much to offer several markets, from sushi to food service and retail. Cobia's year-round availability also means customers can be assured of a constant supply of a high quality fish. 

Carlos Massad outlined why Cobia has proven such a successful species for aquaculture: "We have applied the extensive experience and expertise Marine Farms has gained over many years, to farm Cobia in Vietnam to European standards, and have been more than delighted with the results. Cobia has performed exceptionally well: it is a fast-growing fish, reaching market size in just one year, and we have had great feedback from International chefs."

Aside from its culinary benefits, a (120g) portion of Cobia delivers 38% and 24% respectively, of the RDA's* for protein and saturated fat for an adult male and is also a good source of long chain omega 3.

If you would like us to arrange a sample of Cobia to be delivered to you, please contact Amanda Wadlow at Ceres (+44 1189 475 956 / amanda.wadlow@ceres-pr.co.uk)

Ends

Press Contact:

Ceres
Jennifer John / Amanda Wadlow
Tel: +44 (0)1189 475 956 / +44 (0) 7860 555 233
Email: jennifer.john@ceres-pr.co.uk / amanda.wadlow@ceres-pr.co.uk

Other Contacts:

Mark Warrington
Sea Products of Scotland Ltd
Phoenix House
Strathclyde Business Park
Bellshill, ML4 3NJ
Tel: + 44 (0)1698 503610
Fax: +44 (0)1698 503611
Email: Mark.Warrington@seaproductsofscotland.com 

North America: Nordic Group USA, Inc.

Harvey Lipman
Tel: +1 617-593-5007
       +1 617-423-3358
       +1 800-486-4002
Email: hlipman@nordicgroupusa.com

Editors notes:

Marine Farms ASA also owns a group of specialised aquaculture companies producing Salmon, Seabass and Seabream in different countries. It began farming Cobia (Rachycentron canadum) on a trial basis in Vietnam in 2005.

*RDA: Recommended Daily Allowance