Case study:

College of Podiatry

College of Podiatry

The College of Podiatry is the academic authority for chiropody and podiatry in the UK, and an independent charity dedicated to feet health research, education and public awareness. It works closely with the Society of Chiropodists and Podiatrists (SCP) - the professional body for the UK's registered chiropodists and podiatrists.

Ceres manages the press office for the College and SCP, as well as delivering a consumer PR campaign for the College's Feet for Life Month each June.

Part of Ceres' role is placing comment and interview with media following any news relating to feet and shoes. Comment and interview have been placed with a number of high profile media including BBC Radio 5 Live, BBC Radio 4 Today Show, Vanessa Feltz on BBC London and BBC TV News Global.





Media reach of 1/2million in six months


40% coverage increase year on year

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